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BRANDING

THE MAIZE

The Maize was a large scale maize maze based at Kelham Hall & Country Park over the Summer of 2015, my digital marketing agency SPRK'D was commissioned to take the project from start to finish. This included consultation on maze design, branding and logo, website, challenges both for adults and children, print marketing, web marketing and on going social media campaigns.

 

The Maize was a resounding success and was visited by several thousand people over the course of 3 months.

 

“Amazing Maize Maze! This maze kept two grown up children (23 and 27) entertained for a couple of hours and judging by the varying ages of the other people we bumped into while in there it can keep pretty much everyone entertained! The two levels of challenge, find the letters for children and solve the riddle clues for adults combined with the size of the maze means that it wasn’t too easy for adults without being impossible for children."

 

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Clever Posters

Clever Posters was the brainchild of Sherwood Digital - by adding one small graphic, any poster can become a clever poster. They work to provide a much higher level of interactivity than regular posters whilst at the same time gathering information on the users to provide feedback and success rates.

 

This graphic used our AnsaHub products and consisted of a QR code, responsive text trigger, responsive email trigger and also a contactless NFC chip to allow the user to simply touch their mobile device to the poster. This would load a website, an AnsaPage or simply call the business advertising on the poster.

The Vinyl Lounge, Mansfield

Mansfield's new independent record store opening late April 2016

 

Selling a wide range of new and used vinyl records, cd's and accessories along with fabulous Illy coffee, home-made grilled sandwiches and cakes. New & old releases, new stock, record store day, in store live acoustic sessions and everything vinyl.

 

Sun Check

Sun Check is a brand new product coming to market from Siltech Limited, a company specialising in research & development of ink.

 

Sun check will come in the form of a wristband that will allow the user to monitor when they have reached the safe level of UV absorbed by their skin in a day. Levels of skin cancer are increasing and Sun Check will massively decrease the number of people who develop skin cancer as a result of UV over exposure.

 

I have been commissioned to brand and market Sun Check as a product.

Kelham Hall & Country Park

Kelham Hall & Country Park is a beautiful Victorian stately home located in the Trent Valley and nestling within 44 acres of stunning parkland.

 

Open daily with free admission, the hall offers a number or year-round leisure facilities and an active family event calendar, making it the perfect place for days out.

 

Kelham Hall & Country Park is one of of SPRK'Ds longest running clients having been with the company since spring 2014. We have worked alongside them on many marketing campaigns including new logos, branding, website and printed marketing materials.

 

 

SPRK'D

Sprk'd was my first attempt at setting up a business, following redundancy from Kybotech I decided to apply my skills to a variety of customers rather than work for a single business.

 

I developed the branding, website, marketing material and business plan. We received funding from the Prince's Trust in early 2014 and by late 2015 we had a city centre office with several staff members and a good number of regular clients.

 

Sprk'd ceased to trade in early 2016 with the founding members each moving on to new projects.